Proving Grounds

1960 Dodges at Chrysler Proving Grounds, Chelsea, Michigan

 Specifications, Facts,

Production Figures, and Original
Selling Prices
Dodges for 1960 were completely restyled, given new model names, and added a new smaller series to the line up, the Dart Series. These were not the compact, Valiant-like Darts we knew in the 60's and 70's, but were sized and priced in the low-priced arena to compete with Plymouth, Ford and Chevrolet. The full sized Matador and Polara were to remain in the medium priced field to compete with the likes of Pontiac and Mercury.

Completely new for Dodge this year was the Slant Six engine, a modern overhead valve unit displacing 225 C.I.D. In Dodge Division, this engine was installed only in the Dart Series. The V8 engine used in the Dart series was the A series small block displacing 318 C.I.D. (313 C.I.D. in Canada). The full sized Matador and Polara were exclusively V8 powered with the B series big block, having displacements of 361 and 383 C.I.D.

The full sized Dodges were built on a 122" wheelbase, overall length approximately 214", while the Darts were built on a slightly shorter 118" wheelbase (same as the Plymouth). Sheet Metal interchangeability between the two series was limited to the front fenders and hood, although basic styling was similar. This was also the first year for Chrysler's Unibody Construction, which Chrysler claimed gave more rigidity to the body structure. There were sub frames installed only ahead of the cowl, to support the engine and front suspension, and under the rear section to support the differential and rear suspension.

1960 Dodge Dart Series, 118 inch wheelbase:


The D-500 Cross-Ram Inducted engine with dual four barrel carburetors.
Available as a 361 CID ( Darts only ) or 383 CID ( Darts and Matador / Polara )


1960   Dart Seneca Weight (lb) Wheelbase (in.) Price  ($US) Production
2 dr sedan, slant 6 3,385  118  $2278.00  28,698
2 dr sedan,  V-8 3,530  118 $2,397.00    8,854
4 dr sedan, slant 6 3,420  118 $2,330.00  54,415
4 dr sedan, V-8 3,600 118 $2,449.00  26,342
4 dr wagon, sl. 6, 6 Passenger 3,805  122**** $2,695.00  10,054
4 dr wagon, V-8, 6 Passenger 3,975  122**** $2,815.00  10,541
Total Dart Seneca


138,904

 
1960   Dart Pioneer Weight (lb) Wheelbase (in.) Price  ($US) Production
2 dr sedan, slant 6 3375 118  $2,410     4,307
2 dr sedan,  V-8 3,540 118 $2,530     4,942
2 dr HT, slant 6 3,410 118 $2,488     9,168
2 dr HT, V-8 3,610 118 $2,607   15,609
4 dr sedan, sl. 6 3,430  118 $2,459   19,415
4 dr sedan, V-8 3,610  118 $2,578   32,821
4 dr wagon, sl 6, 6 passenger 3,820 122**** $2,787     2,299
4 dr wagon V-8, 
6 passenger
4,000 122**** $2906   12,710
4 dr wagon sl 6. 
9 passenger
3,875 122**** $2,892     1,245
4 dr wagon, V-8, 
9 passenger
4,065 122**** $3,011     8,573
Total Pioneer


111,089

 
1960 Dart Phoenix Weight (lb) Wheelbase (in.) Price  ($US) Production
2 dr HT, slant. 6 3,410 118 $2,618    1,648
2 dr HT, V-8 3,605 118 $2,737  21,036
convertible, sl. 6 3,460 118 $2,868       519
convertible, V-8 3,690 118 $2,988    7,002
4 dr sedan, slant 6 3,420 118 $2,595    3,305
4 dr sedan, V-8 3,610 118 $2,715  24,893
4 dr HT, slant 6 3,460 118 $2,677    1,091
4 dr HT, V-8 3,655 118 $2,796  13,361
4 dr wagon, sl 6 
6 passenger
* 122**** *           3
4 dr wagon, V-8 
6 passenger
* 122**** *       195
4 dr wagon, sl 6 
9 passenger
* 122**** *           1
4 dr wagon, V-8 
9 passenger
* 122**** *       121
Total Phoenix


 73,175

 1960 Dodge Series, 122 inch wheelbase:

1960 Dodge Matador V-8 Weight (lb) Wheelbase (in.) Price  ($US) Production
2 door sedan ** 122 **           2
4 door sedan 3,725 122 $2,930  14,185
2 door hardtop 3,705 122 $2,996    6,119
4 door hardtop 3,820 122 $3,075    3,257
4 door wagon, 
6 passenger
4,045 122 $3,239    2,514
4 door wagon, 
9 passenger
4,120 122 $3,354    1,831
Total Matador


 27,908

 
1960 Dodge Polara V-8 Weight (lb) Wheelbase (in.) Price  ($US) Production
4 door sedan 3,735 122 $3.141    5,820
4 door hardtop 3,815 122 $3,275    3,186
2 door hardtop 3,740 122 $3,196    3,439
convertible coupe 3,765 122 $3,416    1,279
4 door HT wagon 
6 passenger
4,085 122 $3,506    1,236
4 door HT wagon  9 passenger 4,220 122 $3,621    1,768
Total Polara


  16,278
Total 1960 Dodge


367,804 ***

*   Dart Phoenix  models  were not officially built as station wagons in the USA,  but production records indicate that at least the small amount shown here (Total 320)  were actually assembled.   One source (Mr. Gregory Mansell), confirmed by Bill Watson, of Vancouver, BC, Canada says that these wagons were built specifically for the Canadian market, since there was no happy medium between a lower  priced Pioneer wagon and the upmarket Polara hardtop wagon.   Since the Matador was not available in Canada, the solution was to badge this wagon  as a Phoenix.  Unfortunately, all Dart wagons, like  Matadors and Polaras,  were built on the 122 inch wheelbase.   The rear fender opening on the 122" w.b. cars was several inches HIGHER than the fender opening on the non-wagon Darts, which were built on the 118" w.b.   The double molding with the bright trim insert used on Phoenix cars, therefore, could not be applied to the wagons, as there was not enough room above the fender opening because the horizontal ridge where the mouldings were applied  was too close to the top of the fender  for it to fit.   This was not a problem with either the Seneca or Pioneer wagons, as they did not use this double moulding with the bright aluminum insert.     The solution:   These Canadian Phoenix wagons  had Polara / Matador side trim and taillights installed, and were dubbed "Phoenix Sport Suburbans"!  These photos are  taken from a Canadian brochure. You can confirm this is a Dart by the script on the tailgate which matches the written "Dodge" script on the Darts. On Matador and Polara, "Dodge" was spelled out in block letters on the tailgate.  The frontal shot shows the Dart grille installed on what would otherwise be a Matador Wagon.   The interior is straight out of a Plymouth.   Note the red lenses in the fins - these were not available on production models - a chrome insert was placed in the area as it was too hard to get into the area to replace bulbs.

Phoenix Sport Suburban Wagon (320 built for the Canadian market only)

**  2 Door Sedan, 122 inch wheelbase models were not officially built,  but the 1960 Dodge Police Pursuit Brochure shows artists renderings of them, and production records indicate that at least  TWO  Matador 2 door sedans were  built.  Below is a factory photo of one of these rare cars.    The Police Pursuit cars on the 122 inch wheelbase also carry Dart grilles.  No model names appeared on the body of the car, but we assume they were Matadors as per production records.

Matador 2 door sedan,   
Factory photo of one of two built. 

***  Production  totals include Canadian models.  As of this writing, we have no breakdown of  model production  between countries, other than  there were only  1,276 Polaras built in Canada, in all body styles.  Any 1960 Dodge  convertibles sold in Canada were imported from the USA.

****  All 1960 Dodge wagons were built on the 122 inch wheelbase.

Canadian Models:

All 1960 Dodge Dart Models built in Canada were equipped with Plymouth dashboards and upholstery. Note also that the V8 models were equipped with a 313, not a 318 as in the USA, although the engines were virtually identical. The 313 has a slightly smaller bore. Why?? Your guess is as good as mine! However, a New Zealand visitor (Aaron Te One) to the 60 Dodge web site gives this information, as follows: "The reason for this relates to the cost of registration in Commonwealth countries ie: Canada, New Zealand, Australia etc. The 318 block upped the registration cost into another price bracket so hence (Commonwealth Darts) got the 313 block. This registration system has long since changed in New Zealand and probably most of the other Commonwealth countries as well. Most of the Pioneers assembled in New Zealand were originally intended for South Africa I believe (but made it to New Zealand instead)"

Compare interiors of the U.S. and Canadian Phoenix  four door hardtops:


Above is the standard US interior, below is the Canadian interior, which has been robbed from a Plymouth Fury.  Note that the shot below is exactly the same photo as above - a talented artist has air-brushed over the interior.

1960 Dodge Matadors were not offered in Canada. The Polara was the only full sized luxury Dodge offered that year in Canada, and it was built as an interesting hybrid of the US Matador and Polara. On the exterior, all trim is identical to the US built Polara, however, the seats and door panel upholstery were taken directly from the Matador. Interior garnish mouldings ( on hardtops only ) were chrome plated, however, not painted as they were on the Matador. ( All sedans used painted mouldings ).  The engine used was also the smaller 361 V8, as on the Matador. A Carter 4 barrel carb with dual exhausts was offered as a power-pak option with the 361; the D-500 Ram induction was not offered in Canada on any models, unless you purchased a convertible, which were imported from the U.S. assembly plant.

Never before had Dodge had so many luxury appointments lavished on an automobile. Included among the list of options were:



Former U.S. President Harry S. Truman taking delivery of a new Polara 4 door hardtop.
Mr. Truman and his wife Bess owned many Chrysler products over the years.
 

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